Emotional appeal

This video likely had it’s origin as a short film. At the end you realize that you have been watching an lingerie advert for http://www.wacoallingerie.com ! It works though. You invest a whole 7 minutes of your live to hear the story. It’s good story that’s beautifully told. A perfectly crafted film. At the end you don’t feel cheated about watching an advert for underwear. You are almost left with gratitude to the apparel company for funding and bringing this artwork to the world.

If ever there was a lesson in how trending video (for commercial purposes) should look, this video is it.

In looking for the “My Beautiful Woman” video on YouTube, I came across this one also. It is of high production value, but it felt a bit cheap to me.

Thoughts and comments?

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